I’ve been using charcoal tooth products for some time now, and have been learning what I prefer when it comes to them!
Powders are messy. MESSY! You don’t have any idea how much of a mess brushing your teeth really makes until all of the tiny splatters are stark black droplets everywhere on your wall, mirror and vanity! (Seems like a good lesson for our current times...😳) Despite this mess, I definitely find a powder like this active wow powder a more effective product than any paste charcoal I’ve tried. This is a small tub of product, but it only takes a dab to get every tooth fresh, shiny and white! This Active Wow powder actually seems a richer, denser black than my previous charcoal tooth powder which, combined with the fact that the Active Wow also has coconut in the formula, definitely makes it a better choice than most of the other powders that I’ve tried! The mint flavor is also nice, if subtle. I haven’t had a flavored powder before and while I’ve never missed the flavor (I prefer to use a small dab of my usual flavored, fluoride paste under the charcoal powder) it does make it a more refreshing experience when I decide to forgo any paste.
This is a soft, dense tooth powder that makes my teeth feel scrubbed and clean without any gritty sensation during or after brushing. Immediately after brushing, before rinsing, there’s a definite gray cast on my teeth. That’s good! Its color theory; the black cast/gray effect can very effectively neutralize yellow tones. I never have any lingering gray appearance after fully rinsing the powder from my mouth, but I have been asked if I’ve been whitening my teeth and it’s been a very long time since I’ve used any brightening or whitening products aside from charcoal powder!
I definitely recommend this powder to anyone who would like to achieve a brighter smile, especially without subjecting their teeth and gums to harsh bleaching agents that can degrade tooth surfaces and cause pain to some. I don’t have sensitive teeth, but I do have a place where a bit of receded gum causes an uncomfortable “biting on foil” type of feeling when I use a standard paste; this powder doesn’t bother that area in the least!
With a standard, thorough brush your teeth should gleam! Letting it sit a bit before fully rinsing intensifies that effect (in my experience!) and will leave your mouth feeling as clean as it looks. A good rinse after several minutes removes all traces of the powder from your teeth and mouth (make sure to take a look between teeth and gum line before starting your day, particles can sit there if you don’t rinse thoroughly!) then wipe your mouth, wipe your poor mirror 😆 and enjoy a brilliant, healthy smile!
I was fortunate to receive a discount on this product, but a bad product at a good price still isn’t a good one and this charcoal tooth powder is wonderful! All opinions are my own and completely objective. I’m a big fan of charcoal tooth powders and this is definitely one of the better if not the best one that I’ve had an opportunity to use!
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Product Description
Active Wow: Share What Makes You Smile
Active Wow 24K White Charcoal Teeth Whitening Powder contains a naturally brilliant formula that whitens your teeth with the power of activated coconut charcoal. Best of all, it’s free from chemicals, artificial flavors and colors.
Thanks to our natural and chemical-free formula, you are only a few steps away from a dazzling new smile. Easy to use, affordable, and enamel safe, our charcoal will make you shine like never before. Uncover what you already have, show your smile to the people you love, and share what makes you smile.
Two Simple Steps To Whiten Your Smile
- Wet a toothbrush and dip it in the powder
- Gently brush for 1-2 minutes, then rinse and smile!
Made With Natural Ingredients
- Organic Coconut Activated Charcoa
- Bentonite
- Orange Seed Oil
Share Your Smile With the World
Enjoy the moments that make you happy with a smile, and spread that happiness with the world around you.
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This Item  Active Wow Activated Coconut Charcoal Powder - Whitening Activated Charcoal, Charcoal Vanilla Toothpaste, Fluoride Free, Sulfate & Paraben Free, Charcoal Toothpaste Powder |  |  |  |  |  | |
| Price | Currently unavailable. | $23.00 | $22.99 | $6.99 | $5.99 | $13.99 |
| Price Per Unit | — | $11.50 / Ounce | $1.92 / Ounce | $1.75 / Ounce | $2.18 / Ounce | $1.75 / Ounce |
| Delivery | — | — | Get it as soon as Tuesday, May 14 | Get it as soon as Tuesday, May 14 | Get it as soon as Tuesday, May 14 | Get it as soon as Tuesday, May 14 |
| Customer Ratings | ||||||
| Whitening capabilities | ||||||
| Flavor | ||||||
| Value for money | ||||||
| Easy to use | ||||||
| Sold By | — | The Vanman Company | Zen Principle | Plant Guru Inc. | brick adams | Zen Principle |
| form | Powder | Powder | Powder | Powder | Powder | Powder |
| flavor | Mint, Charcoal, Coconut | Miracle Tooth Powder | Coconut | charcoal | Spearmint | Unflavored |
| active ingredients | Activated Charcoal | activated charcoal,bentonite,coconut charcoal | — | activated charcoal,charcoal powder,coconut shell charcoal | charcoal | activated charcoal,charcoal powder |
| weight | 0.04 pounds | — | 12 ounces | 4 ounces | 2.75 ounces | 8 ounces |
| product benefit | Whitening | Beyond the dreams this tooth powder will leave you waking up without that gross mouth feeling often created by foaming agents ruining your saliva production | — | — | Whitening | Whitening |
| ingredients | Organic coconut charcoal, Bentonite, Orange Seed Oil, Sodium Bicarbonate, Coconute oil, Mint flavor | Egg Shell Powder is loaded with calcium and other minerals, egg shells are a natural source for hydroxyapatite which has been shown to reverse early tooth decay Bentonite Clay is aged volcanic ash, and is shown to purify, detoxify, and alkalize the mouth Activated Coconut Charcoal acts to further detoxify your mouth and whiten teeth Baking Soda or "sodium bicarbonate" is shown to whiten and clean teeth while alkalizing the mouth Pink Himalayan Sea Salt is a natural bacteria killer and bonds to contaminants | Pure Food Grade Coconut Activated Charcoal Powder. Made by a USA-based company using only coconuts sustainably grown and harvested from the tropics of Southeast Asia. And that’s it-Mother Nature already did the hard work for us! | 100% Coconut Shell Activated Charcoal Powder | — | Pure Food Grade Hardwood Activated Charcoal Powder. Made from 100% Hardwood Trees, proudly grown and packaged in the USA and that’s it--Mother Nature already did the hard work for us! |
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Customer Review: Messy but working so far
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Reviews with images
Gotta use it all the time and my results were not quite "WOW"!
I've been using this stuff off and on for 7 months and I finally decided to write a review. I kept waiting for my results to be like all the other "WOW" results, but if I'm being completely honest, this hasn't made a HUGELY noticeable different in the whiteness of my teeth long term. In my experience, it acts like a polish. Right after you use it, your teeth do look whiter and cleaner, but the results aren't really lasting. If you want your teeth to look really white all the time, you'd have to use it regularly, multiple times a day. That's fine, but if you're looking for more permanent results and don't like the idea of brushing with this stuff on the regular, then you might want to adjust your expectations.My advice for use: Use it in conjunction with your regular toothpaste! Use it with an ultrasonic toothbrush! Use it with your mouth closed! Rinse your sink thoroughly after use! Rinse your mouth thoroughly after use!What I do is put my regular toothpaste on my ultrasonic toothbrush head, wet the toothbrush/toothpaste, then lightly tap it into the container of charcoal, then put it in my mouth and turn the toothbrush on. It works great. I don't have to brush separately with just this and my teeth look and feel really clean afterward. If you're going to use it with an electric toothbrush, DO NOT pull the toothbrush head out of your mouth until it shuts off or you will have a big mess on your hands. Otherwise I don't find this to be any more messy than regular brushing. It just looks totally gross.All in all it does have a whitening effect on my teeth if I use it regularly, but not as dramatic as other reviews might lead you to believe. At least not in my experience. I probably won't buy this again and will just go for professional whitening next time. It really isn't bad and doesn't taste completely horrible, it's just not as great as I hoped it would be. Hope this helps someone else!
Top reviews from the United States
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Reviewed in the United States on January 15, 2018
My advice for use: Use it in conjunction with your regular toothpaste! Use it with an ultrasonic toothbrush! Use it with your mouth closed! Rinse your sink thoroughly after use! Rinse your mouth thoroughly after use!
What I do is put my regular toothpaste on my ultrasonic toothbrush head, wet the toothbrush/toothpaste, then lightly tap it into the container of charcoal, then put it in my mouth and turn the toothbrush on. It works great. I don't have to brush separately with just this and my teeth look and feel really clean afterward. If you're going to use it with an electric toothbrush, DO NOT pull the toothbrush head out of your mouth until it shuts off or you will have a big mess on your hands. Otherwise I don't find this to be any more messy than regular brushing. It just looks totally gross.
All in all it does have a whitening effect on my teeth if I use it regularly, but not as dramatic as other reviews might lead you to believe. At least not in my experience. I probably won't buy this again and will just go for professional whitening next time. It really isn't bad and doesn't taste completely horrible, it's just not as great as I hoped it would be. Hope this helps someone else!
Scent: All NaturalVerified Purchase
Gotta use it all the time and my results were not quite "WOW"!
Reviewed in the United States on January 15, 2018
I've been using this stuff off and on for 7 months and I finally decided to write a review. I kept waiting for my results to be like all the other "WOW" results, but if I'm being completely honest, this hasn't made a HUGELY noticeable different in the whiteness of my teeth long term. In my experience, it acts like a polish. Right after you use it, your teeth do look whiter and cleaner, but the results aren't really lasting. If you want your teeth to look really white all the time, you'd have to use it regularly, multiple times a day. That's fine, but if you're looking for more permanent results and don't like the idea of brushing with this stuff on the regular, then you might want to adjust your expectations.Reviewed in the United States on January 15, 2018
My advice for use: Use it in conjunction with your regular toothpaste! Use it with an ultrasonic toothbrush! Use it with your mouth closed! Rinse your sink thoroughly after use! Rinse your mouth thoroughly after use!
What I do is put my regular toothpaste on my ultrasonic toothbrush head, wet the toothbrush/toothpaste, then lightly tap it into the container of charcoal, then put it in my mouth and turn the toothbrush on. It works great. I don't have to brush separately with just this and my teeth look and feel really clean afterward. If you're going to use it with an electric toothbrush, DO NOT pull the toothbrush head out of your mouth until it shuts off or you will have a big mess on your hands. Otherwise I don't find this to be any more messy than regular brushing. It just looks totally gross.
All in all it does have a whitening effect on my teeth if I use it regularly, but not as dramatic as other reviews might lead you to believe. At least not in my experience. I probably won't buy this again and will just go for professional whitening next time. It really isn't bad and doesn't taste completely horrible, it's just not as great as I hoped it would be. Hope this helps someone else!
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